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Latham Advises Salla on its US$130 Million Pre-IPO Equity Financing

March 8, 2024
Transaction represents an important milestone in the company’s journey toward going public.

Latham & Watkins has advised Salla, the largest SaaS e-commerce enablement platform in the Kingdom of Saudi Arabia, on its US$130 million Pre-IPO equity financing. The round was co-led by Investcorp and Sanabil Investment, with participation from STV.  

Salla provides SMEs and aspiring entrepreneurs in the Middle East with a proprietary SaaS solution to deliver on their e-commerce ambitions. Salla enables merchants to tap into a US$20 billion e-commerce market expected to grow over 25% year-on-year in the coming years.

The Latham team was led by Dubai partner Eyad Latif, with counsel Omar Maayeh and associates Ahmed Alfreahat and Michael Hammond.